Digital Marketing Manager

Job Summary

• We are searching for a highly-creative digital marketing manager to lead our marketing team.
• In this position, you will be responsible for all aspects of our marketing operations.
• Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.
• Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks.
• Our ideal candidate is someone with experience in marketing, art direction, and social media management.
• In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities

• Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. 
• Developing and monitoring campaign budgets. 
• Planning and managing our social media platforms. 
• Preparing accurate reports on our marketing campaign’s overall performance.
• Coordinating with advertising and media experts to improve marketing results.
• Identifying the latest trends and technologies affecting our industry. 
• Evaluating important metrics that affect our website traffic, service quotas, and target audience. 
• Working with your team to brainstorm new and innovative growth strategies.
• Overseeing and managing all contests, giveaways, and other digital projects.

Requirements and skills

• Bachelor’s degree in marketing or relevant field. 
• A minimum of 5 years experience in a digital marketing or advertising position.
• In-depth knowledge of various social media platforms, best practices, and website analytics. 
• Solid understanding of HTML, CSS, and JavaScript is required.